Pilot House was a University branding project, given to the class by 'Some Bright Spark' in Leicester. The aim was to create a standout brand for an upcoming Creative Hub. With offices, co-working spaces and areas for kicking back, Pilot House is set to be the heart of Leicester's creativity, so Id esigned a brand to reflect this. Using typography and imagery, I showcase the idea of 'breaking the mould' and 'thinking outside the box' and this built the ideology of Pilot House.
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